Here’s a quick review on a book that had great impact on me.
The Basics
- Category: Personal Development
- Originally Published: 2011
- Pages: 204
Book Summary / What This Book Is About
Quite simply, this book is about taking massive action, that is, going ten times bigger than you think you need to go in order to be successful. If you take action that the level you think is required, you often fail to meet those goals, but when you go ten times bigger, even if you don’t succeed at that level, your results will far surpass average.
Grant Cardone defines success as the degree or measure of attaining some desired object or end. I appreciated this definition because the word “success” often gets narrowed down to having a good job or having a lot of money and can have a negative connotation. But Cardone’s definition broadens it to any area and it can apply to whatever goal you have in mind.
The book is summed up well in its final sentence: “Remember: Success is your duty, obligation, and responsibility, and by thinking at 10X levels and taking 10X actions, I am certain you will create more success than you have even dreamed of!”
Main Takeaway / The First Thing I Think About When I Think About This Book
The concept that sticks with me the most is this: success is a moral obligation. I am morally obligated to think bigger than I can imagine and take bigger actions than I can imagine. The most immediate way I can play this out is by moving quicker on the actions that I know I need to take. For far too long I have sat on things and moved slowly, perhaps taking my time, living in fear. Yes, we have to know our speed and way of operating and we have to go at our own speed – not others’ – but there have been too many times I’ve been slowly wading into the pool when I know I just need to jump in.
Final Thoughts
Grant Cardone always impresses me. He gets me to take some of the ideas and principles that I have been subconsciously operating on and bring them to the forefront of my mind. He also gets me to reconnect with principles I already know and believe in (and maybe learned from him in the last book of his I read Sell or Be Sold) but am slacking on or have forgotten about. And finally, he teaches me new principles, such as the one for which the book is named. Whether he knows it or not, I believe his idea about making success a moral obligation is also a biblical principle, much like how one of my favorite thinkers Dennis Prager describes happiness as a moral obligation. It was just a really great book and I am inspired to move forward on all my goals and dreams, even if/when I’m a little unsure, feeling the fear, and my plan isn’t perfect.
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